The Tinnitus Clinic
Helping people overcome tinnitus and regain control
Experienced clinical guidance using a safe, structured, personalised approach.
Even long-standing tinnitus can improve when the brain’s response to the signal is retrained.
John Wibrow
MSc (Neuroscience) King's College London, MSocSc (Counselling Studies) Adelaide University, BHthSc.
Tinnitus Neurocognitive Specialist
Helping patients retrain the brain’s response to tinnitus | 30+ Years Clinical Experience
Initial Consultation Enquiries
(08) 8333 1010
Referrals & email: clinic@eastadelaide.com.au
Our evidence-informed integrated tinnitus treatment helps reduce both tinnitus distress and perception.
What happens next?
STEP 1
Initial Contact
• Call 8333 1010 for a brief, no-obligation conversation to discuss your tinnitus concerns.
• If appropriate, an initial consultation appointment will be arranged.
• Appointment details and required medical information will be sent to you following your call
STEP 2
Initial Consultation
• Attend your initial consultation at the Tinnitus Clinic where we explore your tinnitus experience in detail.
• A comprehensive assessment is undertaken to understand your tinnitus experience.
• You will receive a clear explanation of your tinnitus together with practical management strategies.
• Together, we discuss further treatment options and next steps as appropriate.
STEP 3
Individualised Treatment & Support
• Treatment is tailored to your needs and may include cognitive retraining, neurofeedback, hypnosis, sound therapy, or an integrated approach designed to reduce tinnitus distress and perception.
• The goal is to reduce tinnitus distress and and perception and improve daily functioning.
• You will be supported throughout your recovery including take-home resources and recordings.
• Where appropriate, additional assessment can be arranged to support your particular case.
Who typically benefits from our approach?
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Tinnitus that is recent or long-standing
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Tinnitus-related distress, anxiety, or low mood
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Difficulty sleeping or concentrating
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Feeling stuck or discouraged after previous treatments
Why people choose our approach
With over 30 years of clinical experience, our work focuses on understanding your individual tinnitus experience and providing practical, structured strategies aimed at reducing distress and
restoring control.
We listen to your narrative with understanding and compassion.
We do not sell hearing aids or expensive sound generators.
Treatment approaches are safe and grounded in established clinical practice.
You will receive complimentary take-home audio scripts, recordings, and supporting resources.
Guidance on using simple, affordable tinnitus support apps and devices that are widely commercially available.
Where further assessment or support is appropriate, we work collaboratively with your GP, ENT, physical therapist, and local audiology provider.
Your treatment progress can also be visually tracked using modern EEG technology together with international tinnitus questionnaires.
Many people find that as they understand how tinnitus is generated and maintained in the brain, their distress gradually reduces and the sound becomes far less intrusive.
Client Experiences
Many people who contact the clinic have already tried other approaches.
This is what they say are the key differences.
• A structured, calm approach focused on understanding your individual tinnitus experience.
• Over 30 years of clinical experience working with distress, attention, and nervous system regulation
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• Treatment that complements medical and audiological care rather than replacing it.
• Clear explanations and practical strategies designed to restore confidence and control.
“I am a different person… I understand my tinnitus so much better now and am rarely affected by it.”
— Rebecca K., South Australia
“Treatment was most beneficial… tinnitus is no longer an annoyance and no longer affects my life.”
— Dr Alan R., Queensland
“I now have more control over my tinnitus.”
— Richard P., South Australia
“I am now in a better place with my tinnitus… would absolutely recommend the program.”
— David P., South Australia
"I don't think I have ever seen such a well informed, concise information source related to Tinnitus distress anywhere else."
— Geoff M., Wellington, NZ
Experience - Innovation - Results
How We Work With Tinnitus
The Tinnitus Clinic provides clinical care informed by modern neuroscience research into how tinnitus is generated and maintained in the brain.
Our work focuses on helping the brain gradually learn to respond differently to the sound.
We use an integrated treatment approach that combines counselling, neurofeedback, and hypnosis.
These approaches work together to help regulate attention, reduce distress, and retrain the brain’s response to tinnitus.
Our clinical protocols are guided by international tinnitus research frameworks, including the work of the Tinnitus Research Initiative (TRI).
Assessment and progress are measured using established tinnitus questionnaires widely used in research and clinical practice.
All services are delivered within a careful, ethical, and evidence-informed clinical framework.
How the Components Work Together
Neurofeedback
Hypnosis
Tinnitus Retraining Counselling
Integrated approaches working together to retrain the brain’s response to tinnitus
Each component of treatment targets different aspects of the tinnitus process — attention, stress regulation, brain activity patterns, and auditory perception.
Tinnitus is not only an ear signal — it is also a brain process involving attention, prediction, and threat monitoring.
How the Treatment Components Work Together
The treatment approach combines several complementary methods, each targeting different aspects of how tinnitus is generated and maintained within the brain.
Neurofeedback
Supporting healthier brain activity patterns
Neurofeedback uses EEG monitoring to help the brain learn healthier patterns of activity.
By providing real-time feedback about brain states, it allows individuals to gradually improve self-regulation of attention and arousal.
Research suggests that improving these brain activity patterns may help reduce tinnitus perception and the distress associated with the sound.
How neurofeedback helps to:
• support regulation of attention networks
• promote calmer brain states
• reduce tinnitus perception and distress
Tinnitus Counselling
Understanding tinnitus and changing the brain’s response
For some people, the onset of tinnitus can be distressing or even traumatic. The brain may begin to treat the sound as a threat, which keeps it at the centre of attention.
Tinnitus counselling helps people understand how tinnitus works in the brain and develop practical strategies for reducing distress and restoring a sense of control.
Counselling focuses on:
• understanding the tinnitus process
• reducing threat and anxiety responses
• developing practical coping strategies
Hypnosis
Reducing attentional capture and salience
Hypnosis is a focused state of attention that allows individuals to engage with thoughts and sensations differently. In clinical settings it can help people develop new ways of responding to tinnitus.
Many people find hypnosis helpful for reducing stress, calming the nervous system, and shifting attention away from the tinnitus signal.
Hypnosis helps:
• reduce stress and hyper-arousal
• shift attention away from the sound
• support nervous system regulation
Learn More About the Neuroscience of Tinnitus
A deeper explanation of the brain mechanisms behind tinnitus.
Many people find it helpful to understand how tinnitus is generated and maintained in the brain.
John Wibrow’s book Rethinking Tinnitus Through Neuroscience explains these ideas in clear, practical language and explores how the brain can learn to respond differently to tinnitus.
